Advances in cloud computing and Internet access have led to the proliferation of âAnything as a Serviceâ (XaaS) companies. Using products, tools and the cloud, delivered over the Internet, services can now be delivered to customers, which was not possible before.
One of these emerging Internet of Things (IoT) services is Mobility as a Service (MaaS).
What is MaaS?
MaaS is a set of digital services that provide a unified gateway for all types of transportation planning. MaaS allows users to plan, book and pay for multiple types of mobility services, often through a single platform.
MaaS allows users to combine public and private transportation into a common platform that creates and manages travel while allowing users to pay for travel through a single space. These platforms would also allow users to choose from several options according to their preferences. If reservations need to be made for any part of the journey, these will also be processed on the MaaS platforms.
MaaS envisions an environment where users are offered the convenience of mobility instead of just transportation.
Why are companies heading there?
The advent of mobility services over the past decade has created the ideal starting infrastructure for businesses to begin to take advantage of growing consumer demands for convenience. Rideshare and ridesharing companies, bike-sharing schemes, scooter-sharing schemes, and car-sharing services have made it easy to combine with existing public transport systems to achieve a full network of coverage.
Additionally, the growing popularity and expectations for self-driving cars and the growing discomfort of the high carbon footprint of car ownership has dampened the economic benefit of owning a personal car.
The effects of COVID-19 in creating disruption in various industries have also been seen here. The transportation industry was hit hard, so companies had to change gears quickly.
Are some countries / companies doing this already?
Seeing the future potential of MaaS in terms of economic benefits, as well as for urban decongestion and increased use of existing transport systems, cities and businesses are already starting to adapt to MaaS.
(Edited by : Vijay Anand)
First publication: STI