Bolloré Transport & Logistics deploys ‘Prism’, a new generation 4PL company


(Image courtesy of Bolloré Logistics)

Today, Bolloré Transport & Logistics is pleased to announce the deployment of PRISM, its new generation 4PL company designed to meet the specific needs of customers engaged in the transformation of their supply chain.

PRISM, present on all continents, has developed an integrated offer of services and advice based on its solid expertise in Transport and Customs. It also offers customizable and interfaceable digital solutions, either via its own LINK 4PL management system, or via reversible solutions available on the market.

As part of its operational excellence approach, PRISM will objectively select the best suppliers on the market, contribute to the freight purchasing strategy and ensure end-to-end flow management, while seeking to optimize costs and deadlines. marketing. Depending on the specified needs, it will also implement optimized transport plans to reduce the carbon footprint of transport operations.

PRISM is a global structure present on all continents. The company works with nearly 100 employees in operational hubs in America (Mexico), Europe (Portugal) and Asia (Malaysia), and through its network of centers of expertise in France (Toulouse and Puteaux, also headquarters of its head office) and Switzerland (Geneva). PRISM offers coverage in 3 time zones 24/7
availability and greater customer proximity.

“Companies expect their strategic logistics providers to be committed to performance and capable of effectively managing operational risks, within the framework of a partnership based on flexibility and transparency. For this reason and in response to these challenges, Bolloré Transport & Logistics has created PRISM, a neutral and independent company that supports its customers by committing to a performance obligation, particularly in terms of economic competitiveness and operational excellence ”, declared Alain Cohen, Managing Director. , PRISM.

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